
The problem
Markets and festivals are where some of the best food in the country gets made. They are also where cash-only stalls, long queues and missed orders quietly cost traders sales.
A good day out shouldn’t hinge on how fast the line moves. Customers order and pay from their phone and get a message when it’s ready. Traders get the orders, payments and the day’s admin in one place, so they can keep serving. It’s that simple, and we’re getting it right.


Markets and festivals are where some of the best food in the country gets made. They are also where cash-only stalls, long queues and missed orders quietly cost traders sales.

Give independent traders the same tools the big chains take for granted, on the hardware they already own: a phone.

Customers scan, order and pay before they reach the counter. Traders work one screen, and the queue turns into a collection point.
No table numbers, no delivery drivers, no ticket printer. A QR code on the counter, the menu in the customer's own browser, and a collection code when the food is up.
The order lands on your phone before any money moves. Accept it and the customer pays; decline it and nothing is charged. A sold-out item never becomes a refund.
Yoco, SnapScan, iKhokha, Zapper and Paystack, settling straight into the vendor's own account. No new merchant relationship to open before your next market.
The order queue, the kitchen screen and the end-of-day cash up all work on a phone. Add a tablet when you want a self-service kiosk, not because the system insists on one.
Customers get a WhatsApp or an SMS the moment their food is ready, naming the stall and a three-character code. SMS is there for the phones without data.
The software is free to run while we are starting out. The per-order fee is carried by the customer at checkout and invoiced back in arrears, so a quiet Sunday never costs more than it earned.
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Partner · Technical Lead
Rob leads the build. With a background spanning banking and human capital, he runs the YesChef platform end to end, from the customer ordering experience to the vendor console that runs the business behind it.

Partner · Data & Product
Matt brings the data and product lens. He's led cross-functional product teams, founded his own app startup, and works in analytics, so YesChef is built on numbers traders can actually act on.

DM Slider · Chatbot Extraordinaire
Chef is our hardest-working hire and the only one made of pure code. It works the WhatsApp line around the clock, taking orders at 2am and answering "is it ready yet?" for the hundredth time without a sigh. No sick days, no smoke breaks, all charm.
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